Are you curious about the price of developing a custom WordPress theme? When you develop a custom theme, you have extensive control and flexibility over the design and layout of your WordPress website. Many consumers, however, opt against utilizing a custom theme because they think it would be expensive.

The cost of a custom WordPress theme will be described in this article along with some tips on how to cut costs and stay within your spending limit.

custom wordpress theme

1. What is a Custom WordPress Theme?

A unique style, layout, and set of features characterize a custom WordPress theme, which is created specifically to meet the needs of your business.

Despite the variety of both free and paid WordPress themes, a customized theme will provide your company or brand with a unique style that will help it stand out.

You can get out from under the restrictions of an existing template or style by buying a custom WordPress theme. Your website and theme may be modified in terms of both appearance and functionality at any time.

2. Comparison of Hiring a Designer vs. Using a Plugin to Generate Custom Themes

When creating a WordPress theme today, you have a lot of options at your disposal. You have two options for building a WordPress theme: either make it yourself using a DIY theme builder or hire a freelance designer or agency to do it for you.

Let’s look into which is better: using a plugin or hiring a pro.

2.1. Using a WordPress Theme Builder Plugin

There is no longer a need for you to rely on a third party to develop and code a custom WordPress theme.

It has never been easier to construct a unique theme from scratch without any coding experience thanks to a WordPress page builder called SeedProd. Choose a pre-made design to get started right away, or begin with a blank template to create your own unique theme.

custom wordpress theme

The DIY drag-and-drop page builders will then allow you to swiftly change each element of your theme.

The template is simple to change by adding or removing elements from your theme, rearranging their placement, altering the background image’s color, size, and font, including your logo, and more.

If you’re on a tight budget and want to create your own custom theme, SeedProd is the best solution.

2.2. By hiring a designer and developer, a custom theme can be produced

You could also be able to find someone who can design and develop the website, depending on your needs. However, finding someone who is exceptional at both design and coding is rare.

Full-service firms are one-stop shops since they have designers and developers on staff. Additionally, as a result of this, agencies are generally more expensive. An alternative is to hire a freelance developer and designer separately and oversee the project yourself.

However, because design and development is a creative process, a project’s price depends on a variety of factors, including skill, experience in the field, and originality.

A reputable WordPress development organization may cost more to hire than a freelancer or solo developer. Occasionally, a reputable WordPress developer will charge even more than an organization. In addition, ordering change orders to modify a theme could raise the price of creating it.

2.3. Understand the project’s scope completely to cut costs

Regardless of whether you choose to hire an expert or use a theme builder plugin, a top tip for minimizing costs is to have a clear grasp of the project’s scope.

For instance, when building a house, you typically have a wish list of features you would like, such as a living room, 4 bedrooms, and 3 bathrooms.

You must make a list of all the features you want for your WordPress website in a similar manner, such as:

  • An editable home page featuring a slider of endorsements and a list of services
  • A contact form and a Google map with directions are both on the contact page
  • A gallery’s display area for the artwork
  • A portion of the blog with social media share connections

If you have a thorough list, it will be easier for someone to give you an exact estimate. The lowering revision or change-order costs also assists you in staying within your budget.

3. What Determines the Price of a Custom WordPress Theme?

Due to the fact that each custom WordPress theme is developed particularly for the individual client, the cost of the project varies based on the parameters.

Some of the factors determining the price of your custom WordPress theme are the ones listed below:

3.1. Features, Functionality, and Expectations

As additional features and capabilities are added, your custom theme will take longer to develop and cost more money. In many cases, clients have higher expectations than their budgets can support.

High-quality work and custom features will take more time, which will raise the price.

You could also need premium WordPress plugins to get the functionality you want for your website. As a result, the cost of developing a custom theme will go up.

3.2. Change Orders and Revisions

If you decide to alter the project’s scope while it is still in development, the cost of your custom WordPress theme may increase significantly.

Although minor changes are permissible, major requests for changes usually incur change-order fees from freelancers and agencies.

3.3. Hosting, Maintenance, and Support

A custom WordPress theme purchase does not come with hosting, maintenance, or support services for the website. Some companies and independent contractors could charge more for these services.

4. How Much Does It Really Cost to Create a Custom WordPress Theme?

The complexity of the situation made it difficult in the past to explain the precise cost of a custom WordPress theme in terms of precise numbers.

custom wordpress theme

However, if you decide to use a drag-and-drop WordPress page builder, the cost of building a unique WordPress theme drops considerably.

For instance, the Pro plan, which starts at $199.50 a year, includes access to SeedProd’s theme builder. To create a special WordPress theme on your own, just utilize the plugin. A custom theme can also be readily created for less than $500 if you factor in the cost of site hosting, a domain, and an SSL certificate.

Because drag & drop page builders speed up the building of distinctive websites, nowadays even the great majority of independent contractors utilize them to create custom WordPress themes.

But if you hire a freelancer or an agency, the price of a custom WordPress theme for a business or personal website could range from $1,500 to $5,000. A custom WordPress theme with extra built-in functionality or support plugins costs between $6,000 and $10,000.

If you have a challenging enterprise-level project, custom theme project expenses can occasionally go beyond $30,000.

In light of this, we highly recommend using a page builder to create a custom theme because the overall cost will be reduced and you won’t have to spend much money on freelancers and agencies.

5. How to Prevent Overspending on a Custom WordPress Theme?

Given that we have more than 10 years of experience working in the WordPress industry, we can provide some guidance to help you avoid overpaying for a custom WordPress theme.

custom wordpress theme

5.1. Look for real-world website samples wherever you can for ideas

A clear objective and a list of influences are quite helpful to the design process.

You can compile a list of websites and rank them according to your preferences.

This makes it clear to the designer what you want, reducing the need for modifications and ultimately lowering expenses.

5.2. Use Premium Plugins and Custom-Built Functionality comparison

The vast majority of trustworthy WordPress specialists employ premium WordPress plugins rather than building them from scratch because doing so is more efficient and economical.

However, as a consumer, we always suggest that you carry out your own research. Since developers frequently have other options, it is imperative to understand the justification behind their decision to choose one plugin over another.

5.3. Customize Premium Themes and Build from Scratch comparison

Find a pre-existing theme that has 90% of what you need to get a “unique” look and feel while also drastically cutting costs. This can significantly reduce the overall cost even though it goes against the notion of a personalized theme.

Strong drag-and-drop WordPress page builders like Divi, Beaver Builder, and SeedProd have given rise to a completely new sector of website builders. There are several different templates included, making it easy to choose one and customize it to meet your needs.

Combining pre-existing WordPress plugins with a drag-and-drop page builder allows professional website designers to make you a custom-looking WordPress site for a significantly lower price.

6. The Best Agency or Developer for a Custom WordPress Theme can be found

custom wordpress theme

Numerous individuals and companies offer custom WordPress theme services due to its ease of use and low barrier to entry.

Locating a developer or firm with the necessary background and combination of abilities might be difficult. in particular because a large number of “website assemblers” also call themselves developers.

Here are a few locations where you can get qualified developers for your project building a unique WordPress theme:

  • Codeable: Our best suggestion for finding exceptional WordPress developers who have been thoroughly vetted is to use this. There, you can request a cost estimate and upload your project.
  • WPHired: On our job board, you can post job listings for WordPress. Developers can then submit applications for the role, and you can speak with them about your project. You must seek developers with relevant education and experience.
  • WordPress Jobs: One more WordPress-specific job board where you can post openings and have developer interviews.
  • Upwork: A platform where freelancer jobs may be posted and developers from across the world can be interviewed. Then, as a result of this, you could identify developers who price less. There are a variety of designers and developers there, all with varying degrees of education and expertise.

A custom WordPress theme’s distinctive appearance and expanded functionality can help your website stand out. However, not all newcomers and small businesses are instantly able to afford that.

If you’re just beginning to start, a premium multipurpose theme or a page builder like SeedProd can let you develop your website theme at a much lesser price.

By giving you unique branding, creative design, and functionality that is made specifically for you, a custom theme will help you grow your business more quickly and give you the upper hand over your competitors.

7. Conclusion

We hope that this article has improved your knowledge of the cost of a custom WordPress theme and how to avoid paying too much.

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